Luxury Sellers Don’t Need a Perfect Market—They Need a Plan

Over the last few years, we’ve become accustomed to hearing stories about homes selling in a weekend with multiple offers and buyers waiving every contingency imaginable.

That market was exciting, but it wasn’t normal.

Today, I’m hearing more homeowners wonder whether they missed their opportunity to sell because homes are taking longer to move.

What I’m seeing on the ground tells a different story.

Yes, the market has shifted. Instead of selling in five days, many homes are now selling in closer to two weeks. That’s a noticeable change, but it’s far from a stalled market.

In fact, roughly one in four homes is still selling above asking price.

The difference is that buyers have become more selective.

The homes that are selling quickly and commanding strong offers are the ones that enter the market with the right strategy—proper pricing, thoughtful preparation, and a marketing plan that creates confidence from day one.

Interest rates are another topic that comes up frequently.

While rates are higher than they were a few years ago, buyers are increasingly adjusting to today’s environment. What many people forget is that historically, today’s rates are much closer to normal than the unusually low rates we experienced during the pandemic years.

Ironically, a significant drop in rates isn’t necessarily something sellers should hope for. Lower rates often arrive alongside broader economic concerns, while today’s market continues to be supported by buyers who are making decisions based on life events, career moves, growing families, downsizing, and lifestyle changes.

The homeowners having the most success right now aren’t trying to predict the market.

They’re focusing on whether the timing is right for their lives and making sure they have a strategy that helps them stand out from the competition.

If you’ve been wondering whether today’s market would support your next move, I’d be happy to share what I’m seeing in your neighborhood and price range. No sales pitch—just a conversation.

And if someone in your circle has been trying to make sense of the market, feel free to forward this email. I’m always happy to be a resource.